Despite its Modern transformation, Morocco has never lost sight of its deep-rooted traditions. The magical Medina is one of the traditional Moroccan cultures embedded in people’s daily life. Typically walled, the traditional Medina invites you to explore its deepest treasures while meandering its narrow streets. Artisan shops, fountains, mosques …Hundreds of people live and work inside its ochre walls, passing their know-how on to other generations.
Morocco's culinary heritage embraces the deep-rooted traditions and cultural variety of the country. Subtly composed of a wide variety of striking flavours and scents, Moroccan cuisine draws its originality from a combination between Berber, Arab-Andalusian, and Jewish culinary traditions. Thanks to its rich cultural heritage specific to each region, Morocco has built an undisputed reputation worldwide.
Rabat, Fez and Tetouan, offer a wide range of Moroccan handicrafts including a variety of rugs and carpets designed for different types of use. Depending on the region, rugs often tell stories through their patterns and mixed colours. For urban or rural use, these rugs are traditionally handmade mostly by women using the typical knotting techniques stemming from the Amazigh culture.
Top Places to Visit
From the major thoroughfares lined with palm trees and tall office buildings to the Atlantic Ocean and its view on the world, Casablanca is Morocco's economic powerhouse.Modern constructions blend with charming neighborhoods that reflect Arabic-Islamic heritage and the traces of the city’s colonial period. Walk through the medina – one of the most recent in Morocco.
With notched walls, the wh isper of trade winds, homes with white and blue facades – thecolors of ocean foam and waves –Essaouira has earned the nickname "Bride of the Atlantic". The coastal city once known as Mogador is a place where the good life and water-oriented pastimes go hand in hand. Take a walk in the shade of its ramparts, which also stand in for the walls of Astapor, the red city on the TV series "Game of Thrones".
A cultural city with a rich history. Its streets and public squares are full of masterpieces. Pay a visit to the Kasbah of the Udayas, whose grand, majestic silhouette is softened by the surrounding gardens. Not far beyond its walls lies the Chellah, a necropolis that dates to the Marinids. Entering the complex is like journeying to another world: marvel at the ancient remains as you walk through the gardens and glimpse a few storks.
This imperial city is the custodian of 13 centuries of Moroccan history and radiates a unique aura. Walk through the walls that guard the celebrated Medina of Fez, whose outstanding universal value has been recognized by UNESCO. Meander along the streets of the Fes-El-Bali district. In May, the city's squares and streets come to life with music from around the world as the Sacred Music Festival takes over the one-time imperial capital.
To the west of the country, facing the Atlantic waves, Agadir is one of the pearls of Morocco. Whatever the season, the sun smiles down on the city and it enjoys a pleasant climate that the trade winds soften further. Above all, its 10-kilometer-long seafront offers tourists magnificent views of the blue of the ocean and the opportunity to relax in the best conditions imaginable.
A mixture of traditional and contemporary, Marrakech holds the promise of incomparable sensations. Stroll through the Jemaa El Fna and the bazaars with their bright colors and oriental scents, and the red city will whisk you into another world in the blink of an eye. Enjoy Marrakech at night by paying a visit to the many themed venues, trendy clubs and traditional evenings that reflect the zest for life of its inhabitants.